And for a Friday in Mumbai after one of the Worlds biggest E-Commerce deals ever last week….. some thoughts…..
Courtesy Current Affairs Funda
Don’t be surprised…. The Worlds Largest Retailer, Walmart, aquiring 77{aff5a224634bf574f692c8c7d068a0713fecca4ea38a30d3005107227dbb12e7} of Flipkart, paying them close to ONE LAKH CRORE, can potentially help Farmers Double their income. You and I get Tomatoes, Potatoes and Onions at half the price round the Year.
Potato Farmer in Hooghly, Tomato Farmer in Madannapally, Onion Farmer in Latur, basically all small and Marginal Vegetables and Fruits Farmers across the country, get less than 25{aff5a224634bf574f692c8c7d068a0713fecca4ea38a30d3005107227dbb12e7} of the final retail price paid in the City. Main reason – the juggernaut of Middlemen, nexus of corrupt Babus, local Politicians managing in most States of India the provisions of the APMC Act (Agricultural Produce Marketing Committees). Agri income in India not attracting Income Tax, provides a nice shield to all those Corrupt Peddlars at the cost of the poor Farmer and us paying exorbitant prices in the cities.
What will Wallmart do? Well, like Metro of Germany, these giant Retailers have Proffessionals who have Mastered the Art and Science of delivering Garden Fresh Vegetables and farm produce via their legendary Logistics Expertise of Cold chain, Long term Transparent above Board Farmer purchase contracts, honest dealings and Experience perfected from operating in more than 28 Countries.
Let nobody miss our Country’s Potential 443 million Millennials. With more than 35{aff5a224634bf574f692c8c7d068a0713fecca4ea38a30d3005107227dbb12e7} of population using Internet and Smartphone usage growing at 58{aff5a224634bf574f692c8c7d068a0713fecca4ea38a30d3005107227dbb12e7}, no country can Ignore India.
Let Walmart compete with Amazon. India will develop its own “Jugaad Model” where brick and Mortar Kirana Shops will nicely blend with e-Comm. The roadside “IceGolla” with coloured syrup sells outside Baskin Robbins. Lets build India….. lets get Investment in Agriculture….. lets help double Farmer Income the honest way, the legal way, the Ethical way, the SEEGOS way.